Industry & Manufacturing Video Production
When it comes to industry and manufacturing video production, the videos themselves can take many forms. Perhaps you’re looking to give a virtual tour of your warehouse or manufacturing plant. Or maybe you need to provide an overview of your production process or produce an internal video for training purposes.
At Impact Creative, our team of experts help with the process from ideation all the way through post-production. We’ll guide you through every step of the process to ensure that your manufacturing video captures the uniqueness of your company.
If you need something filmed in a studio, our studio in Santa Cruz has all of the state-of-the-art equipment necessary to capture the perfect shot. Or if your manufacturing video production needs to take place on-location, we can travel anywhere in the world. We’re here to ensure your industrial video production goes as smoothly as possible with minimal impact to your teams. If you have any questions or are ready to get started, give us a call at 831-824-9660, or shoot us a message today.
Manufacturing Video Production Do’s and Don’ts
As you get started on your industry and manufacturing video, there are a couple of important things to keep in mind. Make sure to reference these do’s and don’ts as you go through the process. Or you can always give us a ring, and our team would be happy to help with any questions!
When producing a manufacturing video, we always make sure to do the following:
- DO outline the key takeaways – what are the top things you want the viewer to come away with? Be sure to highlight these visually and within the voiceover script. It may be even more effective to list those key takeaways on the screen with motion graphics, so let us know if any animation or motion graphics will be needed for your video.
- DO think about timing – you want to make sure you have enough time to fit in everything you need to show. However, be conscious of the viewer. Are they going to zone out after a certain amount of time? Also, you want to think about when the viewer is going to be paying the closest attention. Save the most important items for the beginning and end of the video.
DO focus on lighting – warehouses and factories can often be dimly lit. If you don’t utilize the correct lighting equipment, your viewers will have a hard time seeing whatever it is you’re trying to show them. We’ve got all the lighting equipment that you’ll need to ensure that every shot is well-lit and clear for the viewer.
And of course, there are things we make sure to avoid in manufacturing video production:
- DON’T skip steps – if you’re producing a training video, be sure that you’re as explicit as possible. Even if there are steps that are repeated or seem self-explanatory, be sure to cover them either visually or in the voiceover. You never want an employee to come back and say they didn’t know they had to do that step because it wasn’t in the video./li>
- DON’T skimp on quality – if your video is for external purposes (marketing, educational, etc.), you want to be sure that your video is of the highest quality. This is a direct reflection on your company. If your video is poor quality, then viewers tend to draw negative conclusions about your company as well. On the flip side, a high-quality video is a great first impression and will kick any relationship off on the right foot.
Now that you’ve got a handle on the do’s and don’ts of industrial and manufacturing video production, you can now get started on your own video! Contact us today for a quote.
Affordable Industry Video Production
Price is an important factor as you search for the right manufacturing video production company. At Impact Creative, we strive to provide you with the highest quality video production at an affordable price. On top of that, we ensure that you’re getting the highest quality customer service as well. We’re here to help you through every step of the process, whatever your budget may be.
Since manufacturing videos can vary greatly in terms of their shooting needs, length, and additional services, prices also vary. For that reason, we want to get you an accurate quote based off of your video needs. Give us a call today, and we can chat through the specifics of your video, help you with any questions you have, and provide a quote. We’re looking forward to getting started on your manufacturing video production!